CVS pharmacy learn and earn mobile engagement module
Develop a learning tool within the app that encourages the user to explore newly implemented features.
CVS is rapidly updating, improving and creating new features within the app, however there wasn’t a way to identify the newly implemented features for the user. A mobile engagement module was implemented to educate and engage the user with the new features. A mobile engagement module will additionally allow the user to learn and earn ExtraBucks Rewards® based on their utilization of the app.
Role on project: Senior UI/UX Designer responsible for developing visual designs and specs.
Web type: Helvetica Neue